Editing
As the Editor-in Chief of a luxury mountain architecture and design magazine, I develop stories that will interest target readers and enable sales, both internally and for our advertising partners. I write 60% of our sponsored brand publishing commerce content and assign stories to contributing writers in 6 distinct markets. I partner with the art department, sales, and social media teams to unify the brand voice across all channels and markets.
Branded Content – Rendering to Reality: Using Tech to Revolutionize Custom Home Architecture
Evergreen Content – History of Sun Valley
Enablement – Water in the West
Educational Sponsored Promotion – Brave New Jackson: A Solution to One Ski Town’s Housing Crisis
Product Copywriting – On the Hunt
Interior Design – Creating Feeling
